{"product_id":"silvervine-fruit-powder-matatabi-for-cats","title":"Silvervine Fruit Powder (Matatabi) for Cats","description":"\u003ch3 class=\"PDq2pG_selectionAnchorContainer\"\u003e\n\u003cstrong\u003eSilvervine fruit powder for flexible, scent-led enrichment.\u003c\/strong\u003e\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cp\u003eEach Sprig \u0026amp; Whisker pack contains finely ground silvervine fruit powder, designed to be used in small pinches on toys, scratchers, play mats or other suitable surfaces.\u003c\/p\u003e\n\u003cp\u003eSilvervine, also known as matatabi, is a naturally aromatic climbing plant used as olfactory enrichment for cats.\u003c\/p\u003e\n\u003cp\u003eResearch suggests that around \u003cstrong\u003e80% of cats respond to silvervine in at least one form\u003c\/strong\u003e. Reactions can range from quiet sniffing and licking to rubbing, rolling, playful excitement and zoomies.\u003c\/p\u003e\n\u003ch3\u003eWhat you might notice\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSniffing and scent exploration\u003c\/li\u003e\n\u003cli\u003eLicking\u003c\/li\u003e\n\u003cli\u003eFace rubbing and rolling\u003c\/li\u003e\n\u003cli\u003ePawing and playful interaction\u003c\/li\u003e\n\u003cli\u003eChasing or sudden zoomies\u003c\/li\u003e\n\u003cli\u003eA calmer, more settled period afterwards\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eResponses can range from subtle curiosity to very energetic play. Every cat explores differently.\u003c\/p\u003e\n\u003ch3\u003eWhy our fruit powder is different\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e100% pure silvervine fruit powder\u003c\/li\u003e\n\u003cli\u003eFinely ground texture\u003c\/li\u003e\n\u003cli\u003eNo blends, fillers or added fragrance\u003c\/li\u003e\n\u003cli\u003eEasy to sprinkle in small amounts\u003c\/li\u003e\n\u003cli\u003eFlexible for toys, scratchers and play surfaces\u003c\/li\u003e\n\u003cli\u003eA simple way to add scent-led enrichment to existing play\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eIts fine powder texture makes it easy to sprinkle onto toys, scratchers and familiar play surfaces.\u003c\/p\u003e\n\u003ch3\u003eProduct details\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e32 g per tin\u003c\/li\u003e\n\u003cli\u003e100% silvervine (\u003cem\u003eActinidia polygama\u003c\/em\u003e)\u003c\/li\u003e\n\u003cli\u003eFinely ground fruit powder\u003c\/li\u003e\n\u003cli\u003eNo catnip\u003c\/li\u003e\n\u003cli\u003eNo added fragrance\u003c\/li\u003e\n\u003cli\u003eNo fillers\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cp\u003eSprinkle a small pinch onto a toy, scratcher, play mat or other suitable surface.\u003c\/p\u003e\n\u003cp\u003eLet your cat sniff, lick, rub, roll or interact naturally at their own pace.\u003c\/p\u003e\n\u003cp\u003eYou can also use a small pinch to add scent interest to an existing toy or enrichment setup.\u003c\/p\u003e\n\u003cp\u003eAs a general guide, offer \u003cstrong\u003e1–2 times per week\u003c\/strong\u003e. Some cats may enjoy it \u003cstrong\u003e3–4 times weekly\u003c\/strong\u003e, while others need longer breaks.\u003c\/p\u003e\n\u003cp\u003eEvery cat has a different reset time. Use your cat’s continued interest to find the rhythm that works best for them.\u003c\/p\u003e\n\u003cp\u003eAfter each session, close the tin securely and store it somewhere your cat can’t reach. This helps preserve the natural scent and prevents unsupervised access between sessions.\u003c\/p\u003e\n\u003ch3\u003eGood to know\u003c\/h3\u003e\n\u003cp\u003eAround \u003cstrong\u003e1 in 5 cats may show little or no interest in silvervine\u003c\/strong\u003e, and that is completely normal — compared with around 1 in 3 cats that may not respond to catnip.\u003c\/p\u003e\n\u003cp\u003eA cat that shows little interest in fruit powder may still respond differently to other silvervine forms such as sticks, gall fruit or leaves.\u003c\/p\u003e\n\u003cp\u003eFor supervised enrichment use only. Not intended as food. Small amounts may occasionally be swallowed during normal licking or play.\u003c\/p\u003e\n\u003ch3\u003ePowder care \u0026amp; storage\u003c\/h3\u003e\n\u003cp\u003eKeep sealed in a \u003cstrong\u003ecool, dry place\u003c\/strong\u003e, away from prolonged exposure to air, heat and direct sunlight.\u003c\/p\u003e\n\u003cp\u003eClose the tin promptly after each use to help preserve the natural scent.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Sprig \u0026 Whisker","offers":[{"title":"Default Title","offer_id":54915019211091,"sku":null,"price":11.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1102\/3528\/7891\/files\/605B6A6E-D7FE-46E5-AE42-A8FDA3A81D53.png?v=1789099085","url":"https:\/\/sprigwhisker.com\/products\/silvervine-fruit-powder-matatabi-for-cats","provider":"Sprig \u0026 Whisker","version":"1.0","type":"link"}